Facebook New Effort in Video’s Rights Management
Today in a statement, Facebook said that some of its content partners have complained of third-party users swiping their videos and uploading them without permission, among other things. The social network says that it has established the foundation of that rights management, and it’ll be using audio fingerprinting to help put the squeeze on unauthorized video uploading, as well as video matching technology and more.
Anything uploaded to the Internet is, in the broadest sense, completely fair game. That’s not to say that it’s okay to steal others’ content, only that it is so common that trying to prevent it can become an endless battle. Thanks to more advanced technology. Facebook says, it will run videos through the Audible Magic system, which will use the audio to help identify videos that have been uploaded by those other than the copyright holder. The social network is working with Audible Magic to enhance that technology in relation to how it works on Facebook. It will also be enhancing existing procedures to make them more effective. Some creators, as well, will be getting video matching technology tools to hunt down content on Facebook pages and accounts. Any videos found by the technology can then be flagged for removal.
Facebook will be cracking down on repeat offenders and they will be booted off the social network. Beta testing of the video matching tech will start soon with a small number of unspecified partners……
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