YouTube Gaming, the video site’s centralized hub for everything related to video games, launches tomorrow to take on Twitch. YouTube Gaming automatically populates with all gaming content from the site’s huge community of video creators and this is one place to get live and recorded content about the biggest, smallest, and most popular games.
Gaming is among the most popular video-content categories on the Web. It is second only to music, and the top channel on all of YouTube is the screaming game player PewDiePie. YouTube has made a lot of money putting ads in front of those kinds of videos, but — in some areas — it has fallen behind upstart Twitch. But this YouTube Gaming initiative is largely about finding ways to catch up to (and surpass) that Amazon-owned competitor. If you have an Android or iOS device, you can download the YouTube Gaming app from Google Play or App Store starting this week. YouTube explained that it’ll serve up more than 25,000 gaming pages. It’ll curate what each person sees based on the games and channels they like and watch.
YouTube is also trying to raise its profile among gamers, it already had a large booth and a number of major guests at the Electronic Entertainment Expo trade show in June and this weekend, it is doing the same at the Penny Arcade Expo in Seattle……
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Image Credit: YouTube